CBRD, ALTCFT holds case writing workshop for DLSU and AIM faculty

Cases are teaching and learning tools that allow students to freely discuss issues related to the case, with the teacher moderating and facilitating the flow of the discussion. However, “if there is only one answer to a case, don’t use a case.  Better give a lecture!” This was one of the tips given by Dr. Fernando Roxas during the AIM-DLSU Case Writing Workshop held at the Meralco Caseroom of the Asian Institute of Management last May 15, 2015.

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Ned Roberto presents highlights of consumer coping behavior survey at DLSU

“The ultimate source of growing your business, any business, is market segments,” so says Dr. Eduardo ‘Ned’ Roberto during the13th Consumer Coping Survey Presentation last May 8, 2015Roberto, the country’s foremost marketing authority, discussed the output of the 2014 nationwide survey on consumer coping behavior, which was administered by the Social Weather Stations (SWS). The presentation included 151 product categories and how the products have moved, upward or downward,  from being a “staple”, near-staple”, “nice-to-have”, “near-dispensable”, and “definitely-dispensable” products.

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DLSU, AIM co-organize case writing seminar


Are you learner-centered or teacher centered?  Are you the type who is more concerned with the learning of the student or the teaching process? The more learner-centred one is, the more appropriate teaching with cases is. This was the underlying message of resource person Dr. Fernando Roxas during the 1st Case Writing Seminar jointly organized by the Center for Business Research and Development (CBRD) of De La Salle University (DLSU) and the Andrew L. Tan Center for Tourism (ALT-CFT) of the Asian Institute of Management last March 20, 2015 at the DLSU.

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CBRD co-organizes case writing seminar


The DLSU Center for Business Research and Development co-organized a case writing workshop with the Asian Institute of Management (AIM) – Dr. Andrew L. Tan Center for Tourism (AIM-ALT-CFT) at the DLSU Faculty Center on March 20, 2015. This workshop. attended by faculty members from AIM and DLSU, was designed to develop a pool of researchers and writers of teaching cases and teaching notes that can be used in business and management classes in Philippine colleges and universities. At the end of the workshop, the participants are expected to be equipped with the following skills: using a teaching case, writing a teaching case, understanding the basics of a multimedia case, and writing a teaching note.

Serving as workshop facilitator is AIM-ALT-CFT Executive Director Fernando Y. Roxas, who is also a core faculty of AIM’s W. SyCip Graduate School of Business. He teaches Operations Management, Quantitative Analysis, Systems Thinking, Project Management and other basic modules in the Degree and Executive Learning Programs of the Institute. In terms of research, Roxas has published internationally in peer-reviewed, energy journals. One of his recent works has recently been cited as outstanding by the Emerald Literati Network Awards for Excellence 2013. He is also the pioneer and premier proponent of the multi-media case format in AIM.

Roxas has a Master’s degree in engineering geology from the Asian Institute of Technology in Bangkok, Thailand; and an MBA from the AIM. He obtained his Doctor of Business Administration, with High Distinction, from the De La Salle University Graduate School of Business. An acknowledged expert in the field of energy, with about 30 years of experience in the sector, he routinely does projects for multilateral and bilateral agencies.


Del Rosario talks about Catholic Social Thought (CST) and business

I am a Catholic and I am a businessman! So spoke Mr Ramon del Rosario Jr. in the plenary speech he gave on February 27, 2015 during the 9th International Conference on Catholic Social Thought and Business Education, which is co-organized by De La Salle University, De La Salle – College of Saint Benilde, and Ateneo de Manila University.

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Jimenez talks about the state of Philippine cooperatives


Ms. Shieradel Jimenez, a faculty member of the Management and Organization Department (MOD), presented her paper title “The State of Philippine Cooperatives” to a small group of faculty members and students at the Research Hub, 2nd floor of the DLSU Faculty Center on February 18, 2015. This presentation is part of the MOD-CBRD Lecture Series, which is meant to give faculty members an opportunity to present their works-in-progress so that they can get valuable inputs from their colleagues on how to convert these into articles for scholarly publications.

DLSU signs MOA with Women’s Business Council Philippines


De La Salle University signed a Memorandum of Agreement with the Women’s Business Council Philippines (WBCP) on December 2, 2014. The MOA sets the stage for the conduct of a research project titled ‘Inventory of women entrepreneurship studies in the Philippines’, which aims to come up with a comprehensive inventory of studies on women entrepreneurship in the Philippines that policy makers, government agencies, non-government organizations, and other research institutions could tap as a resource for their decision making and for the implementation of their activities. The project will be undertaken by a team led by Dr. Divina Edralin of the Management and Organization Department.

Signatories for DLSU are Vice Chancellor for Research and Innovation Dr. Raymond Girard Tan and Center for Business Research and Development (CBRD) Director Dr. Raymund B. Habaradas. Signing for WBCP are its President Ms. Pacita Juan and its Vice President Ms. Chiqui Escareal-Go.

Is there room for responsible management and sustainable business in a borderless world?

This was the question that the 2nd National Business and Management Conference (NBMC) sought to answer through a presentation of different researches and papers by faculty members, researchers and graduate students coming from different universities in Luzon and Visayas.  The 2nd NBMC was held last October 17-18, 2014 at the Andrew Gonzalez Hall, De La Salle University, and tackled various topics related to the theme “Responsible management and sustainable business in a borderless world”.

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Zamagni talks about globalization, poverty, business, and CST


Is there a relationship between globalization, poverty, business and Catholic Social Teaching?  This was the question that Stefano Zamagni of the University of Bologna and John Hopkins University, SAIS Europe tackled in his plenary speech on February 26, 2014, the first day of the 9th International Conference on Catholic Social Thought (CST) and Business Education, which was held at De La Salle University. Zamagni reflected on the relationship between globalization and poverty, approaches to cope with poverty, role of business on the scandal of poverty and offered some practical suggestions based on the CST.

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4th PRME Asia Forum to be held in Manila

De La Salle University (DLSU), in partnership with the Asian Institute of Management (AIM) and the Ateneo de Manila University (ADMU), will hold the 4th PRME Asia Regional Forum on November 13 to 15 in Manila, Philippines. The theme of the Forum is “Sustainable Business for the Common Good: Developing Asia’s Leaders for Today and Tomorrow.”

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