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Take an adventure that makes you MAD!

If you were too caught up trying to live and put food on the table, would you still sing and dance?

The Aeta community was hit with extreme poverty when Mt. Pinatubo erupted in 1991. Left with infertile soil, damaged crop lands, and the will to survive, the Aetas in Yangil stopped singing and dancing so they can focus on making it in life. Traditions can wait; hungry stomachs cannot. Forced to look for other means of livelihood, they resorted to kaingin (slashing and burning of trees that are turned into coal), which left the mountains barren.

Now, one seedling at a time, trees are being replanted in the Aetas’ ancestral domain, and in the process, plants seeds of hope for the community.

MAD (Make A Difference) Travel organizes Tribes and Treks tours, which take local and foreign tourists to more meaningful travel adventures off the beaten path. In Zambales, its main goal is to help reforest the 3,000-hectare ancestral lands of the Aetas. The eco-tour social enterprise goes “MAD” because it believes that travel has the potential to change perspectives and inspire others to build a kinder world.

Tribes and Treks Zambales takes its guests to Sitio Yangil where they get a glimpse of the Aeta way of life. They also plant seedlings for them. I joined a group of nine trekkers composed of guests from Sweden, France, Germany, and Manila. The day started with a briefing at The Circle Hostel in Liwliwa, where we were taught how to properly interact with the Aetas. We were specifically told not to engage in “poverty porn” – photographing or filming the dire conditions (i.e. crying children, hunger, poverty) of the community to elicit sympathy. Instead, we were encouraged to portray them in a positive light by showing them happily interacting with each other as they go about their daily lives. After the orientation, a 45-minute jeepney ride took us to the jump off point, where the trek began.

The trail was flat, but the open space was unforgiving. We did the trek when there was a looming typhoon in the Philippines, in the cool December climate. While the cloudy weather was a welcome alternative to a sunny trek, the winds brought in “sand storms” that pierced through our skin. We learned to take cover in patches of tall grass when available. If not, we would shield our eyes and offer our bare skin for the sand to pound on, until it passed. We had to change our course because the winds were so strong, that the local guides felt it was not safe to bring us to the nursery which is in an exposed, open area. We crossed a few calf-deep rivers, but according to the locals, these can swell during rainy season, so big that the Aetas are not able to cross lest they’ll be swept. Children who go to school in the lowlands need to walk this trail and cross these rivers everyday.

Tree-planting is the first agenda of the day as soon as we reached Sitio Yangil. The Aetas readily welcomed us with big smiles and warm greetings, as if we are returning members of the community. We were taught how to properly bury seedlings in little packets of soil. Our group was able to plant close to 300 seedlings, which will then be transferred to the nursery and will be cared for until they are ready to grow as trees. The reward after was a simple lunch of local Filipino fare (tinola, adobo, fried fish, locally grown fruits, and ice candy – yes, possibly your childhood favorite treat!), that was made special by sharing the meal and exchanging stories with the Aetas.

After a short rest, we were ushered to the community hall for cultural exchanges of singing and dancing. Mt. Pinatubo eruption hit the Aetas hard; when they were too busy looking for livelihood, they almost lost their heritage when they stopped celebrating in their traditional songs and dances. Now, the younger Aetas can freely and easily perform these traditions, and we had the honor of singing and dancing with them. The highlight of the day for most of us was learning traditional archery from Lolo Doyong, the resident super-archer who hunts wild animals for food using their bamboo bow and arrow. Aim, point, and shoot! It sounded easy but it was actually hard to hit the target.

Because MAD Travel promotes creating livelihood instead of encouraging dole outs from the guests, the locals showcased their produce and handicrafts for sale – honey, organically grown fruits, bamboo straws, handmade bracelets, bamboo whistles, and mini bow-and-arrow sets. The company also helps the community get access to the market, especially in reaching corporate accounts for their bamboo straws, which provides steady source of income for the community. The day is capped with a dinner at the home of the head chieftain of all nine tribes.

The experience definitely seared into the memory of the guests. We planted seeds on that day – seeds that will someday turn the barren mountains into a lush forest; seeds of hope for the Aetas who can look forward to life in abundance; and seeds of responsibility in everyone, making us realize that our small ways can have big impacts in shaping our future world.

It’s amazing how one small company is able to provide an adventure that matters, one seed at a time. It’s time to be MAD – it’s time to make a difference!

The trek involves walking through lahar covered valleys and rivers

The first activity once reaching the community is the planting of seedlings

Guests are taught native archery using bamboo bow and arrow. Aetas are hunters and foragers and use the bow and arrow to catch wild animals.

The chieftain shares the tribe’s music with the guests

Guests from France, Baptiste and Aya, share a French song with the kids

Aeta kids mingling with the guests

Aeta kids teaching the guests a traditional action song

Jonna Baquillas is a Doctor of Business Administration student at the De La Salle University. She takes adventures with a purpose – earlier, to discover the world, and lately, to make a difference. She currently engages in research on sustainable tourism and green consumption. She can be reached at jonna.baquillas@gmail.com.

Organizing in Disaster-Vulnerable Environments: Emerging Role of Grassroots, Entrepreneurs, and Corporate Players in Resilience Building

To create resilient communities in disaster-vulnerable environments, the ‘big vision’ for the research community is to tell the multiple narratives of the private actors helping make the Philippines resilient. The goal is to have an organic interdisciplinary, multi-stakeholder, and representative network of private actors who can openly exchange knowledge and collaborate on impact-oriented projects on disaster resilience through research, capacity building, mentorship, and/or white papers.

This is the core discussion during a round table discussion in the 6th National Business and Management Conference.

The main objective of the round table discussion was to bring together various stakeholders beyond the academia to discuss the ongoing efforts of private actors in resilience building, and consequently to identify areas of collaboration between the academia and the private actors.

Representatives from the government, the civic community, private sector, and the academia were present, with the following members leading the discussions:

  • Angelo Hernan Melencio, Consortium Manager, Tuklas Innovation Labs PH
  • Carl Vincent Caro, Geo-Hazard and Spatial Information Manager, Philippine Disaster Resilience Foundation
  • Veronica Gabaldon, Executive Director, Philippine Disaster Resilience Foundation
  • Trina Aspuria, Philippine Disaster Resilience Foundation
  • Edwin Pasahol, Senior Trade and Development Specialist, Department of Trade and Industry – Bureau of Small and Medium Enterprise Development
  • Rachel Quiero, Associate Professorial Lecturer, Management and Organization Department – De La Salle University
  • Raymond Paderna, Assistant Professorial Lecturer, Decision Sciences and Innovation Department – De La Salle University

There is an increasing need to highlight the self-organizing capacity of communities during disasters. The ability of communities to address their constraints and come up with innovative solutions during disasters have been highlighted in management and disasters literature. This is further reinforced by the Sendai Framework for Disaster Risk Reduction (DRR) (2015-2030), which highlights the importance of a systemic approach to DRR with emphasis on the take-up of responsibility of all stakeholders beyond national and local government. The core rationale for the round table discussion is that while the government is responsible, it is not solely responsible for making the country resilient to disasters.

The tangible target is to create a sub-center on resilient organizing under the Center for Business Research and Development (CBRD). The sub-center will be focused on knowledge creation that is grounded on the experience of private actors. To begin the work on creating the sub-center, the round table will serve as the impetus for engaging the stakeholders.

The key questions for the round table discussion thus center on: (a) who the private actors are, (b) what their respective roles are, (c) how their role may be leveraged in making the country resilient to disasters, and (d) what themes the research community should be tackling to help them in their respective roles.

The representatives surfaced the insights below, which are deemed to be actionable items from the side of the research community:

  • It is important to clarify that there is already an existing platform that already allows an exchange among the non-government sector (note that instead of using the term ‘private actors’, ‘non-government sector’ is the current nomenclature used to describe non-government actors that are engaged in DRR. An example of the platform is Connecting Business Initiative (CBI). On that note, there is no need to make multi-sector platforms redundant. Instead, it is highly encouraged to use existing platforms, which the research community can join.
  • Another non-government actor that can be included in the discussions is the media.
  • The non-government sector possesses rich data which may be made accessible to the academia. The private sector specifically hosts data that is largely available to the academia. The research community, however, can leverage its position by subjecting the data into analysis, and consequently contributing to the generalization of findings at both the data and analytical levels. To this end, the non-government sector expressed the need to go beyond descriptions and existing indicators.

The most critical point that was raised includes an identification of research themes that the non-government sector deems most helpful for their existing initiatives. The following are the themes/topics identified by the non-government sector:

  • What new designs can we contemplate for greater magnitude of hazards, i.e. earthquakes?
  • What kind of ‘futures’ should the community anticipate, and how can that knowledge be used to prepare for resilience?
  • What is the media’s role in the post-truth era? How can the role of media be leveraged to safeguard the truth?
  • How can we continue to close the gap between the existing disconnection between practice and theory in disaster management?
  • How can we espouse culture-sensitive interventions in disaster management? An example raised in this regard involves the ‘death of bayanihan’ due to incentivization/monetization of volunteerism in local communities.
  • What is the role of innovation in disaster resilience, and how can the Philippines leverage the transformative capacity of innovation? This relates to the position of the Philippines as continuously being ranked within Top 10 of most vulnerable nations to natural and man-made hazards. Can the Philippines move back on the vulnerability scale if it can harness its innovative capacity?
  • How can we understand better the ‘resilient-seeking behavior’ of policy-makers? What goes into the policy formulation, community-level interventions, and business continuity initiatives? How do we understand them beyond the policy rhetoric?
  • What are the implications of existing regulations, e.g. Safety Law, in resilience building?
  • Considering that the Philippines is a religious country, faith-based organizations have played a role in disaster management. On that note, it would be interesting to explore the role they play in resilience building.

The roundtable discussion concluded with notes on the plans to establish the sub-center for Organizing in Disaster Environments under the institutional umbrella of CBRD. Exchange of contact details was also encouraged, so that whenever there are events or opportunities to collaborate, every member can reach out. Likewise, if the non-government sector finds the need to commission studies, they can contact CBRD.

People, Planet, Profit: On the economics of sustainable tourism in Asia

Last November 10, 2018, the AIM-Dr. Andrew L. Tan Center for Tourism conducted a round table discussion (RTD) during the 6th National Business and Management Conference  titled “People, Planet, Profit: On the economics of sustainable tourism in Asia”.

The RTD covers the initial research work done by contributing authors to the book project initiated by the AIM-Dr. Andrew L. Tan Center for Tourism entitled, People, Planet, Profit: The Economics of Sustainable Tourism in Asia. The editor of the book includes Dr. Maria Cherry Lyn S. Rodolfo, Dr. John Paolo R. Rivera, Dr. Fernando Martin Y. Roxas, and Ms. Eylla Laire M. Gutierrez.

This book deals with the contemporary theoretical, conceptual and empirical issues faced by economic agents in their pursuit of sustainable tourism.  The role of tourism economics has become more pronounced with the growing significance of tourism as an economic activity today especially in Asia, home of major tourism generating markets such as China, India and major destinations such as the ASEAN economies for tourists and investments. The economic opportunities from tourism and the ongoing regional economic integration are driving changes in the behavior of national tourism organizations, policy makers, destination managers and business enterprises including the micro, small and medium enterprises. The book aims to serve as key resource material in achieving a broader and deeper understanding of the current opportunities and challenges of sustainable tourism in the Philippines and in Asia.

The RTD started with the presentation of Ms. Jonalyn Baquillas (De La Salle University) on Sustainable Consumption and production: Passport to greening the tourism value chain.  She is writing this chapter with Dr. Raymund B. Habaradas (De La Salle University). Their study highlights the intricacies of the tourism value chain and sustainable consumption/production by using a multiple case study design (4 cases – Kinabalu National Park, Zero Carbon Resorts Project, Indochina Junk, and The Circle Hostel) and a macro level and organizational level assessment on sustainability initiatives.

The second presentation by Mr. Christopher Ed C. Caboverde (AIM-Rizalino S. Navarro Policy Center for Competitiveness) entitled Promoting sustainable tourism through E-Commerce focuses on addressing the question: “How e-commerce promotes sustainable tourism, specifically in increasing value chain efficiency?” This study is co-authored with Ms. Eylla Laire M. Gutierrez (AIM-Dr. Andrew L. Tan Center for Tourism). Their study aims to highlight the critical role of e-commerce in sustainable tourism.

The presentation of Dr. Daryl Ace V. Cornell (Polytechnic University of the Philippines) with Ms. Luzviminda O. Tugade (Polytechnic University of the Philippines) entitled Urban attractiveness of smart city as a framework for emerging demand and supply of tourism products and services showcased the emerging demand and supply components in a smart urban tourism setting.

Dr. Reil G. Cruz (UP-Asian Institute of Tourism) presented his chapter on Instruments for Sustainable Tourism. The study will survey the different policy and economic instruments for sustainable tourism.

Ms. Eylla Laire M. Gutierrez (AIM-Dr. Andrew L. Tan Center for Tourism) presented her chapter with Dr. John Paolo R. Rivera (AIM-Dr. Andrew L. Tan Center for Tourism) on Establishing cointegration between outbound tourism and economic growth in the Philippines. The study addresses the question: “How can we establish long run relationship between outbound tourism and economic growth?” and “What are the implications of the existence of this long run relationship?”

After the presentations, Dr. Maria Cherry Lyn S. Rodolfo (The Asia Foundation) discussed the common thread of all presentations – creating a strong network among tourism stakeholders and multiple disciplines as the book can serve as a reference material for students (tourism, economics, urban and regional planning, business and the social sciences), policy makers, and business enterprises. She encouraged authors to emphasize more of Philippine and Asian issues in the country and the region.

Playing with FIRe: Dr. Teehankee highlights responsible business and management research in the era of the Fourth Industrial Revolution

The Fourth Industrial Revolution, consisting of many promising emerging technologies such as artificial intelligence and robotics, to name a few, has also brought a different level of complexity to the world today. One of which is the conduct of business and management research in the era of the FIR.

During a plenary session in the 6th National Business and Management Conference, De La Salle University Full Professor Dr. Benito Teehankee highlights responsible business and management research in the era of the FIR.

The FIR is a confluence of emerging technologies such as the Internet of Things, big data, blockchain, artificial intelligence, and robotics, among many others. Klaus Schwab, the founder and executive chairman of the World Economic Forum, emphasizes that “the Fourth Industrial Revolution will affect the very existence of our human experience”.

Following this fast-paced development, Dr. Teehankee elucidates that a “responsibility turn” or shift in the conduct of business and management research must take place. In a position paper titled “A vision for responsible research in business and management: Striving for useful and credible knowledge”, Dr. Teehankee shares several challenges that need to be addressed, as well as the solutions and current initiatives taking place.

To move forward, Dr. Teehankee suggests prioritizing research that enable business practice to be a positive agent for human and social development and look at how benefits from the FIR can be optimized and its potential harms mitigated. Promoting a critical and ethical view towards big data and business analytics are also suggested by Dr. Teehankee.

CBRD, BDS conduct sharing session on case study research

The DLSU Center for Business Research and Development (CBRD) and Business Doctoral Society (BDS) held a sharing session on case study research by Ms. Bianca Villar on November 20, 2018. Villar presented her dissertation titled “Architecting purpose-driven improvisation towards organizational effectiveness in extreme environments: Case narratives from organizations during Typhoon Haiyan”.

The dissertation positions itself within the scholarly conversations on organizing processes in disaster environments. In particular, the main research inquiry is ‘how does the interaction of individual and collective level attributes among improvised actions of the organizations explain how they can realize their goals, i.e. be effective, in extreme contexts?’. Using a case strategy approach, it surfaces narratives of two profiles of organizations that were critical to the response and recovery phase of the 2013 Typhoon Haiyan.

Bianca Villar is a PhD Candidate and an EU Marie Curie Fellow in the Group of Entrepreneurship, Innovation, and Technology Management (GREITM) at La Salle – Universitat Ramon Llull in Barcelona, Spain. Her current research lies at the intersection of organization studies and disaster science, where she is primarily interested in exploring organizing processes in disaster environments.

The sharing session was attended by doctoral students of DLSU and by faculty members from Holy Angel University and the Asia Pacific College.

DLSU-CBRD conducts consumer protection workshop for ASEAN government officials

The first batch of participants of the “Validation Workshop for Developing Teaching Tools in Six Consumer Protection Priority Sectors” pose with the DLSU-CBRD team led by Dr. Divina Edralin (seated, 6th from left). Also in the photo are representatives of the ASEAN Secretariat Ms. Sarah Firdaus (seated, 7th from left) and Ms. Clarissa Permata Abiwijaya (seated leftmost).

The second batch of participants of the “Validation Workshop for Developing Teaching Tools in Six Consumer Protection Priority Sectors” pose with the DLSU-CBRD team led by Dr. Divina Edralin (seated, 6th from left). Also in the photo are representatives of the ASEAN Secretariat Ms. Sarah Firdaus (seated, 7th from left) and Ms. Clarissa Permata Abiwijaya (seated leftmost).

As producers are expected to make their products and services safe for consumers, government must ensure that regulatory mechanisms on consumer protection are not only enforced but also properly communicated to the general public. This is the gist of the five-day consumer protection workshop conducted by a team of consultants formed by the De La Salle University Center for Business Research and Development (DLSU CBRD).

The workshop, which was funded by the ASEAN-Australia Development Cooperation Program (AADCP), was held on September 3 to 7 at Pan Pacific Manila. It focused on consumer protection in six priority sectors: (1) consumer credit and banking, (2) product safety and labeling, (3) environment, (4) phones, internet services, and e-commerce, (5) healthcare services, and (6) professional services. Government officials and employees from the different ASEAN member states attended the workshop as part of their training in consumer protection.

Titled “Validation Workshop for Developing Teaching Tools in Six Consumer Protection Priority Sectors” or simply “Training of Trainers” (TOT), the workshop utilized training manuals and other materials developed by the DLSU-CBRD team based on Technical Manuals provided by the ASEAN Secretariat. The DLSU-CBRD team is composed mostly of DLSU faculty members, namely Dr. Divina Edralin (team leader), Dr. Jaime Cempron, Dr. Emiliano Hudtohan, Dr. Ronald Pastrana, Dr. Ana Lisa Asis-Castro, and Ms. Jennelyn Gannaban. Providing technical expertise are other DLSU faculty members, namely Dr. Anthony S.F. Chiu, Dr. Nelson Celis, and Mr. Benel Lagua.

The main goal of the TOT was to assess whether the training manuals and the proposed training methods will be useful to the different ASEAN government officials and employees, who are expected to echo the training they received so as to expand the pool of consumer protection advocates in their respective countries. The TOT covered a variety of topics on consumer protection such as substantive consumer protection issues, pre-market interventions, post-market interventions, and redress mechanisms. More importantly, the workshop participants were exposed to a variety of training methods such as interactive lectures, group discussions, case analysis, role plays, and structured learning activities. The feedback given by the participants will be used to improve the design of the training manuals before these are made available to concerned government agencies ASEAN-wide.

CBRD director delivers professorial chair lecture on PRESENT Bill

DLSU Center for Business Research and Development (CBRD) Director Dr. Raymund Habaradas delivered his professorial chair lecture titled “What is absent in the PRESENT Bill? Why cash is not necessarily the answer to scaling social enterprises in the Philippines” on August 24, 2018 at the DLSU Faculty Center. Habaradas is the holder of the Doña Engracia Reyes Chair in Service Oriented Entrepreneurship.

During his lecture, Habaradas talked about the factors that contribute to the scaling of social enterprises in the Philippines, which he derived from several case studies he and his co-researchers have conducted under CBRD’s Social Enterprise Research Network (CBRD-SERN). According to him, organizational factors that contribute to successful scaling include business acumen, collaborative network, innovative product / service, and innovative business model; while the environmental factors are ecology of support, and competitive / market pressures.

Drawing insights from the experiences of local social enterprises, Habaradas identified possible improvements on Senate Bill No. 176, also known as the Poverty Reduction through Social Entrepreneurship (PRESENT) Act, which aims to support the growth of social enterprises in the Philippines. Sponsored by Senator Bam Aquino, the bill is being supported by the PRESENT Coalition, an alliance of various social entrepreneurs and advocates, which include academia and civil society. Mr. Gomer Padong, Development Cooperation and Advocacy Director of the Philippine Social Enterprise Network (PHILSEN), served as reactor.

The PRESENT Bill

While the PRESENT Bill addresses some important points such as the need to get social enterprises integrated in the value chain, there are some provisions (or the absence of relevant ones) that betray a lack of understanding of the mechanisms that result in the successful scaling of social enterprises or in the scaling of innovative solutions to social problems. Habaradas mentioned that the proposed law provides for the establishment of a social enterprise development fund, and also provides for special credit windows. He wonders, though, what makes these different from the credit facilities already made available by government financial institutions to micro-, small and medium enterprises (MSMEs), and which are not fully availed of anyway.

He also questioned the enforceability of certain provisions, such as the encouragement of local government units to collaborate with social enterprises, and the call for DepEd, TESDA, and CHED to “cause the integration of SE content and inclusion of SE courses in the curricula at all levels, especially at the secondary and tertiary levels.” He said that a more concrete mechanism must be in place to enforce these provisions.

To improve the PRESENT Bill, Habaradas recommended the following: (1) including provisions that will build cultural and social capital, rather than focusing on economic capital; (2) providing support to organizations that provide the platform for social enterprise development; (3) establishing mechanisms for effective cross-sector partnerships, (4) involving local government units in identifying problem areas with ‘neglected positive externalities’, and (5) removing certain provisions of the bill that are not enforceable.

Padong’s reaction

Padong said that the PRESENT Bill is continuously evolving, and that revisions are still welcome at this point. Since the initial draft of the bill was formulated in 2012 by 47 social entrepreneurship practitioners, it underwent eight changes mainly due to transitions from one leader to another. Padong cites that the PRESENT Bill is different compared to legislation introduced in other countries in the sense that social entrepreneurship in the Philippines mostly focus on poverty reduction. This distinction, he adds, is what makes social enterprises in the Philippines unique. “We have a different framing of social enterprises here in the Philippines because a big portion of our population is poor,” he said.

One of the ways by which the PRESENT Bill can undergo further improvements is through a more thorough collaboration with the academe. Due to its dynamic nature, the social enterprise sector entails a more dynamic collaboration among the different sectors involved in the legislation process.

Habaradas’ lecture was organized by CBRD-SERN in collaboration with the Management and Organization Department.

DLSU partners with CBSUA for 5th National Business and Management Conference

   

De La Salle University (DLSU) and Central Bicol State University of Agriculture (CBSUA), in collaboration with the Philippine Academy of Management (PAoM), successfully held the 5th National Business and Management Conference (NBMC 2017) on November 17-18, 2017 at the Avenue Plaza Hotel, Magsaysay Avenue, Naga City, Camarines Sur. The theme of this year’s conference is: “Grassroots: Towards responsible management and sustainable business practices”.

Br. Armin A. Luistro FSC, President of De La Salle Philippines (DLSP) and President of the Philippine Business for Social Progress (PBSP), was the conference’s keynote speaker. In his presentation titled “Sustainable Development Goals (SDGs)”: the Role of Philippine Business and Academia”, Luistro talked about the PBSP’s long-term program that utilizes a multifaceted approach aimed at moving the poorest Filipino families from survival to subsistence to self-sufficiency. The goal is to eradicate extreme poverty in 2030.

The conference’s other plenary speaker was Dr. Feorillo Petronilo A. Demeterio III, Director of the DLSU University Research Coordination Office (URCO), who talked about “Building a Research Culture in Philippine HEIs: Opportunities and challenges”. He presented several models that Philippine universities can use as a model for promoting research in their respective institutions.

Spearheaded by the DLSU Center for Business Research and Development (CBRD), the conference attracted business and management faculty members and graduate students from colleges and universities all over the Philippines. CBRD worked closely with the following CBSUA administrators: CBSUA President Dr. Georgina J. Bordado, Vice President for Research and Development Dr. Josephine F. Cruz, and College of Economics and Management Dean Ms. Cresilda Caning.

 

DLSU, ASEAN universities discuss potential academic partnerships through research workshop

The original news article first appeared at The Lasallian: 

http://thelasallian.com/2017/06/24/dlsu-asean-universities-discuss-potential-academic-partnerships-through-research-workshop/

Last June 23, the DLSU Center for Business Research and Development conducted the Association of Southeast Asian Nations (ASEAN) Academic Partnerships for Small Business and Information Communication Technology (ICT) Knowledge Transfer at the 20th floor multipurpose hall of the Br. Andrew Gonzalez Hall together with practitioners and academicians from DLSU, Mahidol University, Universiti Malaysia Terengganu, Victoria University, and Australia-ASEAN Council.

During the opening remarks, Australian Ambassador to the Philippines Amanda Gorely stated, “I’d like to congratulate the organizing team for putting together this event today and promoting the concept of academic partnerships for ICT knowledge transfer. Through initiatives like these, we will be able to improve the efficiency of business and knowledge transfer in the ASEAN region. This will also help improve small businesses and economic development in the region.”

The event highlighted several research papers about the ASEAN small and medium enterprise (SME) sector and sought to establish potential collaborative research projects among the practitioners and academicians present in the event. Among some of these researches include the challenges and opportunities of SMEs and ICT, and the SME Development Plan. Undergraduate students also presented their papers on Facebook content creation and user engagement of social enterprises, and online crowdfunding as a source of startup capital.

Fifty years since the establishment of the ASEAN, member nations are now moving towards sustainable development and inclusive growth following the significant improvement of the standards of living in ASEAN countries. As the central theme of the research workshop, the ASEAN countries are called to “strive to sustain scientific, socio-cultural, technological, economic, and political growth driven by innovation, efficiency, peace, security, stability, prosperity, and social progress.” One important aspect of this growth is the SME sector.

According to 2015 data provided by the Philippine Statistics Authority, there are over 900, 914 establishments in the country, 99.5 percent of which are micro, small, and medium enterprises (MSME) and the remaining 0.5 percent of which are large enterprises. Moreover, of this number, 896, 839 MSMEs are in wholesale and retail trade.

DLSU faculty members to take part in ICT workshops funded by the Australia-ASEAN Council

 

Dr. Raymund Habaradas
of the Management and Organization Department (MOD)

Ms. Paz Esperanza Poblador
of the Marketing and Advertising Department (MAD)

Two faculty members from the Ramon V. del Rosario College of Business (RVRCOB) will take part in a series of workshops meant to improve the capacity of ASEAN academics to conduct research on the enabling role of information and communication technology (ICT) in bolstering small business, and to eventually deliver ICT courses for small businesses in their respective countries. This project, dubbed “ASEAN academic partnerships for small business and ICT knowledge transfer”, is a multi-country collaboration between Victoria University (Australia), Universiti Malaysia Terengganu (Malaysia), De La Salle University (Philippines), and Mahidol University International College (Thailand). Representing DLSU are Dr. Raymund Habaradas of the Management and Organization Department (MOD) and Ms. Paz Esperanza Poblador of the Marketing and Advertising Department (MAD).

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